From Selfies to Sales: Integrating UGC into Hotel And Tourism Summer Marketing Strategies

Summer has arrived and the travel bug is definitely biting. But, in a sea of hotels and destinations all competing for attention, how can yours truly stand out? This is…

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SNAP, SLAY, SALES: ROLLING THE POWER OF SHORT-FORM VIDEO ADS IN MODERN #SUMMERKETING FOR TRAVEL AND TOURISM

Have you been scrolling through your social media feed and feeling the summer vibes already? Videos of refreshing sips, beaches, a #GRWM reel as they prepared for the beach trip,…

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Mastering the Art of Retail Advertising: Unveiling the Highly Converting Ad Creatives in 2024

Welcome to the dynamic world of retail advertising, where creativity meets strategy that can captivate consumer attention and drive conversions. As of this year, the landscape of retail advertising has…

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Adapt Or Get Trapped: Making The Future Of Customer Experience Hyper-Personal In 2024 And Beyond

Chlarizel Dianne H. Pangan-Villa Agustin, Copywriter “Hello, there [Your name]! Yes, YOU. You have just won a special treat — 15% OFF!”“What have you been up to lately [Your name]?”…

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Short and Sweet: How to Drive Engagement with Bite-Sized Holiday Content for Your Local Bakery

'Tis the season to be jolly, and what better way to spread the holiday cheer than through engaging and irresistible content from your local bakery? In a world of information…

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Mapping the Retail Shopper Experience: A Guide to Holiday Social Media Marketing

The holiday season presents a unique opportunity for retail brands to establish meaningful connections with their customers and drive engagement through social media. By mapping out the customer journey, you…

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